Job Vacancy
Wenaas Workwear AS is a leading international supplier of workwear, uniforms, and protective equipment, with a strong focus on safety, quality, and functionality since 1931. Our mission is to create a safer, more secure, and comfortable workday for professionals across industries.
Headquartered in Måndalen, Norway, we also have offices in Oslo, Stavanger, and internationally in Sweden, the UK, the Netherlands, Singapore, and the USA. We are proud to employ nearly 200 people and generate an annual turnover of 1 billion NOK.
Direct Sales Representative – Aberdeen
Title: Direct Sales Representative
Deadline for applying: As soon as possble, candidates will be continuously assessed
Wenaas Workwear is growing – and we want you on board!
We are a leading provider of high-quality personal protective equipment (PPE) and workwear for demanding B2B industries such as shipping, oil & gas, and energy. As part of our continued growth in the UK market, we are now looking for a driven and ambitious Direct Sales Representative to join our team in Aberdeen.
What you'll do:
- Drive direct sales efforts towards end-user companies in maritime, oil & gas, and energy sectors
- Identify and win new business opportunities through proactive outreach and relationship-building
- Manage and grow existing customer accounts with a focus on long-term partnerships
- Represent Wenaas Workwear at industry events, client meetings, and site visits across the UK
- Collaborate closely with our international sales and product teams to deliver tailored customer solutions
What we're looking for:
- A self-starter with strong commercial instincts and a passion for direct customer engagement
- Proven experience in B2B sales, preferably within PPE, technical workwear, or industrial sectors
- Excellent communication and negotiation skills
- Fluent in English
- Strong network within one or more of our focus industries is a plus
What we offer:
- A key role in shaping our success in the UK market
- Competitive salary and performance-based bonus structure
- Flexibility with a mix of office and field-based work
- A passionate, professional, and supportive international team
- Opportunity to grow with a company in strong international expansion
Contact person
For further questions related to this position, please contact:
Sales Manager Lee Taylor, phone +44 07741314414, lee.taylor@wenaas.com
Send CV and a short application to hr@wenaas.com
Sales Representative – Dealer Sales UK (Hybrid/Remote)
Title: Sales Representative – Dealer Sales
Deadline for applying: As soon as possble, candidates will be continuously assessed
Wenaas Workwear is growing – and we want you on board!
Wenaas is a leading manufacturer of high-quality workwear, protective footwear and gloves serving demanding industries such as shipping, oil & gas and energy. As part of our continued growth in the UK market, we’re looking for a proactive and commercially driven Sales Representative to help strengthen our presence among resellers and distribution partners. This role will be responsible for identifying, recruiting, and managing dealers and resellers to grow our market presence and increase sales through indirect channels. The ideal candidate will have a proven background in PPE, workwear, or industrial safety products and a strong network of contacts within the UK distribution landscape.
What you'll do:
- Develop and execute a UK-wide dealer and reseller strategy aligned with company growth objectives.
- Identify and onboard new distribution partners, dealers, and resellers in target regions and sectors.
- Manage and nurture existing dealer relationships to maximize sales performance and brand loyalty.
- Negotiate commercial terms, pricing and promotional agreements with partners.
- Support dealers with training and product knowledge to enhance sell-through.
- Monitor sales performance by channel and market feedback.
- Work closely with marketing and product teams to create channel-specific campaigns.
- Provide market intelligence on competitors, pricing and emerging opportunities.
- Attend key trade shows and networking events to expand visibility and recruit new partners.
- Collaborate with our international sales and product teams to deliver tailored solutions.
- Work independently from a home office or hybrid setup, ideally located in the center belt of the UK.
What we're looking for:
- Minimum must has experience in channel sales, distribution management, or dealer development within the PPE, workwear, or related industrial sector.
- Existing network of relevant contacts (distributors, trade resellers, safety equipment suppliers, etc.) in the UK.
- Strong commercial acumen with experience in contract negotiation and margin management.
- Proven ability to launch and grow a distribution network from the ground up.
- Excellent relationship-building and communication skills.
- Self-motivated, results-driven and comfortable working independently.
- UK-based with willingness to travel nationally as required.
What we offer:
- A key role in shaping our success in the UK reseller market
- Competitive salary and performance-based bonus structure
- Flexibility with a hybrid or remote work setup
- A passionate, professional and supportive international team
- Opportunity to grow with a company in strong international expansion
Contact person
For further questions related to this position, please contact:
Sales Manager Lee Taylor, phone +44 07741314414, lee.taylor@wenaas.com
Send CV and a short application to hr@wenaas.com
About Wenaas
In 1931, Lars Wenaas founded a small work clothing factory in a village in Romsdal, Norway. Today, Wenaas Workwear is a leading international supplier of workwear, uniforms, and personal protective equipment. We are by far the largest company in this field in Norway, employing around 200 people and generating an annual turnover of over NOK 1 billion.
Wenaas continues to grow both in Norway and internationally. Our head office is located in Måndalen, Rauma – the world’s best place for people who love nature. This is where our roots and our story began. Our most important mission is to clothe and protect people at work.